Artist Marketing: Dowdy Bio Card
Just like any entrepreneur, working artists need marketing materials to help them brand and promote themselves to collectors and galleries. I am pleased to have helped a number of Charlotte-area artists with such branding, often in the form of an oversized Bio Card.
These cards typically serve as a POS display at galleries and art shows, as well as an atypical business card featuring the work and biographical information of the artist. Marketing materials like these help relay the professionalism of the artist and, if I've done my job well, present the work in the best possible light.
The following card was designed for the very talented Christina Dowdy.